sentiyo — logo study

Four directions. Each one is built on the same idea: Sentiyo quotes the customer, then reads how it felt.

1. The wordmark quotes itself

The opening quote is calm violet and the closing quote is orange: one conversation, read from start to finish. It works at any size and needs no icon.

sentiyoPrimary
sentiyoReversed
sentiyoSignal

2. Two quotes make an S

An opening and a closing quote interlock: the customer and the agent, in one mark. Works as an app icon, a favicon and a chat avatar.

Mark
Mood fill
sentiyo Lockup

3. The wordmark is a waveform

Each letter has a different width, like the peaks of a voice. Hover to flatten it: the call goes quiet. The idea is the logo moving with live audio.

sentiyo
Hover me
sentiyo
Hover me
sentiyo
Hover me

4. Industrial label

The most Off-White option: the name sits in quotes on a spec label, with the maker and what it does printed beside it.

SENTIYOc/o NCINGAFor listening
Primary
SENTIYOc/o NCINGAFor listening
Reversed
SENTIYOColombo / MiamiOpen 24/7
Signal